FOR PHYSICAL PRODUCT ECOMMERCE BUSINESSES DOING ATLEAST N1 MILLION AND ABOVE A MONTH
Discover How 67,000 Shopify Ecom Merchants Generated $11.5 Billion in 72 hours during Black Friday 2024, And the Exact Secret Strategies You Can Apply to Your Ecom Business, This Black Friday
Most Nigerian e-commerce business owners think Black Friday is for big brands like Jumia and Temu. But thousands of regular merchants—many smaller than you—used a simple funnel and automation system to turn one weekend into their biggest revenue event of the year.
WATCH THE VIDEO BELOW TO SEE WHAT THEY DID
In This Training Above, You'll Discover:
✅ Why Black Friday isn't just for "big brands"—and how 16,500 first-time sellers made their first sale during Black Friday 2024
✅ The 4 types of upsells (profit maximizers) most Nigerian ecom businesses are missing (and how they increase average order value of each customer by 30-50%)
✅ The automated cart recovery system that brings back 20% of customers who abandon their orders—without you lifting a finger
✅ The biggest mistake ecom owners make when preparing for Black Friday (this one costs you millions)
✅ How to structure your Black Friday funnel from ad → landing page → upsell → follow-up (complete visual breakdown)
Black Friday 2024 Wasn't Just About Big Brands offers —It Was About Smart Systems
Here is what happened in just one weekend
📊 $11.5 BILLION was generated by Shopify merchants in 72 hours
👥 76 MILLION buyers shopped from Shopify stores during the weekend
🎉 16,500 entrepreneurs made their FIRST-EVER sale during Black Friday
🚀 67,000 merchants had their BIGGEST sales day ever
💰 $108.56 average order value globally (₦170,000+) : the average amount spent by a customer
🌍 16% of all sales came from international buyers
These aren't giant corporations with unlimited budgets. These are regular ecom businesses—many doing less than ₦5M/month—who understood one thing:
Black Friday isn't about getting MORE customers. It's about getting each customer to spend MORE.
And that's exactly what most Nigerian ecom businesses are missing.
If This Sounds Like You... You're Leaving Money on the Table
You're spending ₦200k-500k/month on Facebook ads, but 70-80% of people abandon their carts and never return to buy
You're manually confirming orders on WhatsApp or instagram—and during peak season, it's complete chaos, you can't keep up because no automation is in place
Every customer buys ONE item and leaves (no upsells, no bundles, no "add this too" offers)
You have no automated system to recover abandoned sales
Your product pages aren't optimised for Black Friday (no urgency, no scarcity, no irresistible offers)
You're working 10x harder than you should be—while competitors with better systems are scaling effortlessly
Here's the reality: You're not facing this because you don't work hard enough. You're leaving money on the table because you don't have the RIGHT SYSTEM.
And Black Friday is coming. When order volume triples, your manual process will break. But your competitors with automated funnels and systems? They'll be making sales.
The Solution: A Personalized Black Friday Strategy Built for YOUR Business
You don't need more information. You need a clear, step-by-step plan.
Here's the truth:
Most Nigerian ecom businesses know Black Friday is a huge opportunity. They've seen the stats. They've heard the success stories.
But when it comes to actually preparing—they freeze.
❓ "Should I run ads before Black Friday or just during?"
❓ "What kind of offers should I create?"
❓ "What are upsells and order bumps and How do I set them up?"
❓ "What do I do about all the abandoned carts?"
❓ "How do I handle 3x the order volume without breaking my system?"
You don't need more generic advice. You need a personalized strategy built specifically for YOUR business, YOUR products, and YOUR current setup.
That's exactly what the Black Friday Strategy Call gives you.
On this call, we'll:
✅ Audit your current store and identify what's working (and what's costing you sales)
✅ Map out your complete Black Friday funnel—from the ads you run to the upsells you offer to the follow-up messages that recover lost sales
✅ Give you the exact campaign structure, creative direction, and automation setup you need to maximize this holiday season
✅ Show you how to increase your average order value by 30-50% using proven upsell and order bump strategies
✅ Create a timeline—what to do before, during, and after Black Friday for maximum results
You'll walk away with a clear, actionable plan—not vague tips, but a step-by-step roadmap you can implement immediately.
And if you want help implementing it? I'll show you how we can do it together.
Here's How to Turn Black Friday Into Your Biggest Revenue Weekend in 3 steps
Step 1:
Get Your Personalized Strategy For Business
Book your Black Friday Strategy Call and get a personalized Black Friday plan built specifically for your business
We audit your business, map your funnel, and give you the exact ads, offers, and automation you need to maximize Black Friday.
Step 2:
Set Up Your System
Set up your automated funnel, cart recovery, upsells, and Black Friday campaigns before the weekend hits. (We can help you implement if you need it.)
This helps you be ready for the black friday season
Step 3:
Launch
Launch your campaigns, activate your automation, and watch the sales roll in—without drowning in manual confirmations.
WHO IS THIS FOR
IS THE BLACK FRIDAY AND HOLIDAY SALES STRATEGY CALL FOR ME?
This call is not for everyone, you need to apply to see if you qualify.
This Strategy Call Is Perfect For You If
You're running a physical product ecom business (fashion, beauty, electronics, etc.)
You're doing at least ₦1 million in monthly revenue
You have a monthly ad budget of ₦200k or more
You're ready to turn Black Friday into your biggest revenue weekend ever
This Strategy Call Is NOT Perfect For You If
If you don't sell physical products online at all
If you do less than 1 million in monthly revenue or don't have 1 million budget
You are a beginner looking for advice and coaching, but don't have any product yet or budget
If you don't have at least 200k or more in Ads Budget
if you just want to check out what i am doing but have no intention to implement
YOU MAY ASK; WHY SHOULD YOU LISTEN TO ME?
I am Joel Opara,
the founder of Fast Sales Lab—an agency that helps Nigerian Coaching and Consulting businesses build high-converting funnels and profitable ad campaigns and automation that sell while they sleep.
For the past 5 years, I've been obsessed with one thing: turning cold traffic (audience) into paying customers.
I've spent over ₦1.2 million of my own money in about a year period testing Facebook ads . I've generated 500+ customers online. My average return on ad spend is 2x. One campaign turned ₦6,500 in ad spend into ₦89,000 in sales (13.7x ROI).
I built a WhatsApp automation system that recovers 20% of abandoned sales. One customer spent ₦82,000 through a single low offer funnel I designed.
Now I'm bringing that same system to Elite experts and coaching businesses—so they can leverage the buyer magnet system and build a audience of buyers
LET'S HELP YOU GET READY FOR BLACK FRIDAY WITH
YOUR PERSONALISED BLACK FRIDAY STRATEGIC ACTION PLAN CALL
See this call like a prescription given to someone by a doctor for your specific issue. It is not like generic advice, I will check what you are currently doing and tell you how to crush black friday this 2025
HERE IS WHAT YOU WILL GET FROM THE BLACK FRIDAY STRATEGY CALL
When You apply today and you qualify for the Black Friday Call,
PACKAGE 1
PACKAGE 1
Personalized Ecom Growth Audit
Before we plan your Black Friday strategy, we need to know where you're starting from—and where you're bleeding money.
On this call, we'll do a complete diagnostic review of your ecom business:
🔍 Store & Checkout Analysis
We'll audit your product pages, checkout process, and mobile experience to find the friction points that are killing your conversions. (Slow load times? Too many checkout steps? No urgency messaging? We'll spot it.)
💰 Offer & Pricing Strategy Review
We'll look at your current offers, bundles, and discount structure—and show you exactly how to restructure them for Black Friday so customers spend MORE per order.
📱 Social Media & Ad Strategy Assessment
We'll review your Instagram, Facebook, and ad creatives to identify what's working, what's not, and what you're missing. (Dead engagement? Weak ad hooks? Wrong bio link? We'll fix it.)
📊 Upsell & Revenue Opportunity Mapping
We'll identify the hidden revenue opportunities you're missing—strategic upsells, order bumps, bundle deals, and cart recovery systems that could increase your average order value by 30-50%.
By the end of this diagnostic, you'll have:
✅ A clear list of what's costing you sales right now
✅ Prioritized quick wins you can implement immediately
✅ A roadmap of exactly what to fix before Black Friday hits
This isn't vague advice—it's a personalized breakdown of YOUR business with specific action steps to plug the leaks and maximize profit.
VALUE WORTH N150,000
PACKAGE 2
PACKAGE 2
Complete Black Friday & Holiday Season Strategy
You'll get:
Full ads strategy: Campaign structure, audience targeting, and creative direction for your specific products
Visual funnel map: From ad → landing page → offer → upsell → follow-up (we'll draw it out for you)
Upsell & order bump examples: Tailored to your niche so you can increase average order value by 30-50%
Abandoned cart recovery sample template: Proven follow-up messages that bring back 20% of lost sales
This strategy is designed to help you increase how much each customer spends while reducing your cost to acquire them—meaning higher profit margins.
VALUE WORTH N300,000
PACKAGE 3
PACKAGE 3
Black Friday Business Growth Blueprint Document
After your strategy call, you’ll get the Black Friday Business Growth Blueprint — the exact doc I personally use to analyze your store, map out your offer, and plan a sales system and will discuss with you on the call.
Most agencies charge ₦50k+ just for a plan like this — but it’s included as a bonus when you book your call this week.
VALUE WORTH N50,000
PACKAGE 4
PACKAGE 4
Call Replay Access
Full recording of your strategy call so you can revisit and implement step-by-step at your own pace.
VALUE WORTH N50,000
TOTAL VALUE = N550,000
TODAY PRICE =
IT IS NOT FREE
First You Need to Qualify to Unlock the Price
This strategy call isn't for everyone. I'm only working with 5 ecom businesses who:
✅ Are doing at least ₦1 million/month in revenue
✅ Have a minimum ad budget of ₦200k/month
✅ Are ready to implement (not just learn)
✅ Want to turn Black Friday into their biggest revenue weekend
If that's you, click the button below fill the form to see qualify
HOW IT WORKS
HERE’S WHAT HAPPENS WHEN YOU BOOK A STRATEGY CALL
Apply Now
based on your response on the application we will let you know if you qualify for the strategy call
Book A Call
Once you are qualified for the call, you need to book the call on the next page and make payment for the call, this validates your booking
Unlock the strategy for your business
Based on the details you gave on the application form, I will create a strategic action plan specific for your business that i will share with you on the call
Here's What You Will Get
Personalized Ecom Growth Audit ( Worth ₦150,000 in Value):
1. We’ll review your current store setup, offers, and social media presence.
2. Identify what’s working, what’s broken, and where you’re leaving money on the table.
Personalized Black Friday and Holiday Season Strategy (Worth ₦300,000 in value):
1. Ads strategy: You will Get a complete ad strategy: the campaign structure, audience approach, and creative direction for your specific niche product(s) .
Learn what kind of ads to run during, and after Black Friday.
2. Automated Sales System We will map the Sales system ( sales funnel ) and give you a visual breakdown of how your funnel should look — from ad → landing page → offer → upsell → follow-up.
This strategy will help you increase the amount of money each customer spends with your business while reducing the cost of acquiring a customer, thereby increasing profit margins
3. You will see examples of follow-up messages that will help you recover lost sales
Black Friday Business Growth Blueprint Document (₦50,000 in Value)
After your strategy call, you’ll get the Black Friday Business Growth Blueprint — the exact doc I personally use to analyze your store, map out your offer, and plan a sales system. Most agencies charge ₦50k+ just for a plan like this — but it’s included when you book your call this week.
Call Replay Access (₦10,000 Value)
Full recording of your call so you can revisit and implement step-by-step at your own pace.
TOTAL VALUE 460,000 NAIRA
Original Price - $1000
For Today Only
TODAY PRICE =
IT IS NOT FREE
First You Need to Qualify to Unlock the Price
FAQS
YOU'VE GOT QUESTIONS? WE'VE ANSWERS
No—but you need to move fast. You still have 10-12 days to implement the core systems (upsells, cart recovery, ad campaigns) that will maximize your Black Friday revenue.
The strategy call happens within 24-48 hours of booking, and you'll get your complete plan the same day.
That gives you plenty of time to set up before the weekend hits.
But the longer you wait, the less time you have. If you're serious about dominating Black Friday, apply now
This strategy is specifically designed for businesses already doing ₦1M+/month because you have the foundation (traffic, customers, ad spend) to scale quickly.
If you're doing less than ₦1M/month, the strategies we cover might not be the right fit for your current stage. Focus on hitting that milestone first, then come back when you're ready to scale."
Absolutely. The strategy call is designed to meet you where you are.
We'll audit your current setup and show you exactly what to implement—whether you're starting from scratch or already have some systems in place.
Everything is explained in simple, step-by-step terms.
No confusing jargon. Just clear, actionable strategies you can implement (or we can help you implement).
You don't need to implement EVERYTHING to see results.
Even setting up one or two core systems (like cart recovery or a strategic upsell) can increase your revenue by 20-50%.
On the call, we'll prioritize what will have the biggest impact for YOUR business so you can focus on the essentials first.
And if you want help implementing, we can discuss how to work together.
Black Friday works for EVERY ecom niche—fashion, beauty, electronics, home goods, you name it. People are in buying mode and actively looking for deals.
The key is having the right offer structure and funnel in place. On the call, we'll tailor the strategy specifically to YOUR products and audience so it works for your niche
The call is 45-60 minutes.
You'll walk away with a complete, personalised Black Friday strategy—not vague advice, but a clear roadmap you can start implementing immediately.
You'll also get a full recording of the call so you can revisit it anytime."
Because I'm personally doing these calls, and I want to give each business the time and attention they deserve.
I could open this up to 50 people and make more money, but I can't deliver a truly personalized, high-value strategy if I'm stretched too thin.
So I'm keeping it to 5 businesses. Once they're gone, they're gone.
You pay after you're approved. Here's how it works:
1.You apply
2. I review your application
3. If approved, you'll get a link to pay and book your call time
4.We jump on the call and map out your Black Friday strategy
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My results are not typical and results may vary based on several factors like your ability to implement what you learn fast.